About Helm Business & Marketing Solutions | Helping Mental Health Professionals Thrive

My Background

(01)

Education

I hold a Master’s in Business Administration (MBA) from East Texas A&M University, where I developed a strong foundation in business strategy and marketing insights. Currently, I am pursuing a Master’s in Clinical Counseling at Amberton University, working toward becoming a Licensed Professional Counselor (LPC). This unique combination of business expertise and mental health training allows me to provide holistic, client-focused solutions that help mental health professionals grow their practices while staying true to their mission of care.

(02)

My Experience

With a diverse and extensive background, I bring a wealth of experience in developing websites for mental health practices, creating professional video and photography content for businesses and universities, and managing operational and marketing strategies in high-pressure environments. My eclectic skill set allows me to deliver tailored solutions that meet the unique needs of my clients, helping them achieve their goals with precision and creativity.

(03)

My Mission

My mission is to empower mental health professionals to not only survive but thrive in private practice. While pursuing my Master’s in Clinical Counseling, I realized the educational system often overlooks the practical aspects of running a business, leaving many therapists unprepared for the challenges of private practice and at risk of burnout. At Helm Business & Marketing Solutions, I aim to disrupt this broken system by providing the guidance, tools, and support mental health professionals need to build sustainable practices and focus on what they do best—helping others.

Why Choose Me?

(01)

Creative Ideas

My branding services are designed to help your business establish a strong and memorable identity. From crafting compelling brand stories to developing visual.

(02)

Industry Knowledge

As a future therapist myself, I deeply understand the challenges you face. Unlike other agencies, I craft branding and marketing that genuinely reflects your expertise and speaks directly to your ideal clients.

(03)

Proven Results

My approach is grounded in real-world results. I’ve helped therapy practices like yours enhance their online presence, attract the right clients, and ultimately grow their business. With strategies tailored to your unique needs, I deliver outcomes that make a difference.

Testimonials

Working with Aaron on our brand and website redesign was a fantastic experience. His creativity, attention to detail, and understanding of our vision resulted in a stunning, user-friendly site. Aaron was responsive, met deadlines, and delivered exceptional results. I highly recommend him for any design or branding project!

Nick Grainger

CEO of Aletheia Therapy

Aaron was fantastic to work with, creating therapist "About Me" videos and a brand video for my practice website in a smooth, stress-free process. He was easy to communicate with, understood my vision, and delivered beautiful videos that perfectly captured my needs. His experience working with therapists made all the difference—I highly recommend him!

Karla Pinéda

Owner of Layers Counseling

"Absolutely great experience working with Aaron and his team. They have what it takes to deliver a finished product that exceeded my expectations. They shepherded me through the entire process and continue to support my business needs to this day."

Stephen Garlington

Owner of Therapy Associates of Parker County

"Aaron had a great way of capturing my vision, even when I wasn't super clear about what I initially wanted! He was communicative, helpful in teaching me (a novice) about the website structure, and accommodating to my tight schedule. I have received excellent feedback on the site. I will hire him again for more marketing needs!

Kaylee Criswell

Owner of Luxx Therapy

"Aaron is a GEM! He understands the mental health industry's changing marketing landscape, is up to date on what Google is doing/how the algorithms change and provides ideal marketing solutions to grow your business. I highly recommend him!"

Shanna Drury

Owner of Compassion Works Counseling

"Working with Aaron was an absolute game-changer for my private practice! He immediately understood the unique needs of therapists and built a website that feels both professional and welcoming. The whole process was easy, he communicated clearly, and he truly listened to my vision. I'm thrilled with the result; the site reflects my practice perfectly and helps me connect with the clients I want to reach."

Lindsey Harris

Owner of Bourne Counseling

Frequently asked question

Why settle for a "good enough" therapy website when yours could be booking clients automatically?

Your current website might be costing you clients without you even realizing it. My custom therapy website designs turn visitors into clients with strategic calls-to-action, build instant trust with a warm, professional design, outrank competitors with SEO-optimized structure, and deliver a mobile-friendly experience because 60%+ of your potential clients are browsing on phones right now. The truth? Your website should work as hard as you do. Let's build one that does.

Struggling to attract ideal clients? What if you had an expert marketing director—without the six-figure salary?

As your Fractional CMO, I act as your marketing strategist, lead generation expert, ROI-focused partner, and flexible resource. Most therapists waste thousands on random ads or ineffective marketing. I help you spend smarter and grow faster with data-driven plans tailored to mental health niches, consistently filling your calendar with clients who are the right fit.

What if you could reduce "first-session no-shows" before clients even book?

My therapist video production services helps build know-like-trust 10x faster, answer FAQs on autopilot, skyrocket SEO, and stand out from competitors.

"But I’m not a ‘brand’—I’m a therapist!" (Here’s why that mindset is costing you clients.)

Strong branding isn’t about being "salesy"—it’s about being instantly memorable, attracting your ideal clients, and commanding higher fees. My branding process positions you as the go-to expert in your specialty—not just another therapist listing.

Could low-quality photos be making your practice seem less trustworthy?

My therapist photo shoots are designed to show your warmth and professionalism, make your office look inviting, and create consistent visuals for your website and social media.

ABOUT ME